Geisenblog’s Next Step
February 27, 2009, 7:18 pm
Filed under: Uncategorized | Tags: , , ,

The four people who come here every few months know that the mission to “write regularly” that I’ve started multiple times hasn’t worked out.  Based on my track record I should just let this space gradually collect dust and find new diversions, but I’m stubborn.  Spurred on by some itch that I can’t seem to scratch, I want to/need to get this thing going (again-ish).

While this desire has been stewing for a bit, I was also inspired by this post.  I find the “blog as your resume” idea appealing (probably because this shows up on the first Google SERP of “tim geisenheimer”) and I want to get the ideas/comments/speculative thoughts that (very) occassionally kick around in my head out into the wild.  I also think that the only way I’m going to write regularly is if I have a more concrete idea of what I want to write about AND if I actually have some practical knowledge about the subject.

To that end, and to take David’s advice, I’m changing the scope of the Geisenblog to be more focused.  I’m going to write exclusively about digital media and technology based primarily on my experience working in online advertising sales for a web site that covers technology.  I’ll leave everything else to Tumblr and Twitter.  

I know it’s going to be hard.  The digital media/technology commentary space is crowded and I’m going to have trouble being truly “provocative” based on the nature of my job.   I’m a gadget lover, but by no means technically minded.  My approach will therefore be more inquisitive than authoritative, but I think there’s something to be said for that.

From a content standpoint, I’ll comment on trends and discuss projects we’re doing here at CBS Interactive that are relevant.  I’ll also use this platform to do what so many others have done before and break down my experience with personal online publishing.  It’ll be a sort of inverted approach because I’ve learned a lot about professional ad-serving platforms, user behavior, display advertising metrics, e-commerce, etc… at my time here at CBS Interactive, but I’ve never approached these issues from a small publisher perspective.  I’m looking forward to learning as I go.

So here’s to not writing a post full of resolve and enthusiasm just to lose interest after two weeks and instead consistently putting out some (hopefully) high-quality content.  I welcome any advice or ideas you might have.  Thanks for reading.


Brian Long Facial Hair Update
September 30, 2008, 2:27 pm
Filed under: CNET, in brief | Tags: ,

I’m planning on putting together a round-up of ACL 2008, but quickly wanted to post this important notice regarding the Brian Long facial grooming adventure.  This is in no way an effort to suppress the movement represented by this Facebook group.

ACL 2008
September 24, 2008, 1:09 am
Filed under: CNET, music, video | Tags: , , ,

I’m leaving for Austin at 9:20am tomorrow.  I will be doing some work stuff, hanging out with a bunch of my CBS Interactive colleagues, and attending Austin City Limits this weekend.  I may even find time to float the river.

I feel that I’ve done a disservice to the handful of people who check the Geisenblog every morning expecting some fresh content only to find that same photo of my broken iPhone.  I’m going to forego the “post everyday for a month challenge” as that’s clearly not happening and try my best to get some awesomeness up here as often as I can.  ACL should provide me with an opportunity to do just that.  I’d also recommend checking Twitter to see how much sense I make at 2am and, if I manage to avoid breaking my old iPhone, blurry photos may appear here at random points throughout the weekend.

In honor of the Mono (which sadly seems to have taken a cue from my playbook and fallen off the face of the internet), I’ll leave ya’ll with a clip of “Come Home” by Back Door Slam.  They play blues in the vein of the Allman Brothers, but without the 20-minute drum solos.  I had the good fortune of seeing these guys at SXSW this past spring and I’ll be catching their show on Saturday.  Their front-man is a 21-year guitar phenom by the name of Davy Knowles.  He’s from random British tax haven, the Isle of Man and he was apparently inspired to play the guitar when he was 11 and heard “Sultans of Swing” on the radio.  He’s been described by one music critic as the second coming of Jimi Hendrix and while I’m not sure about that, I am sure that he’s pretty damn good at the guitar.  See for yourself:

Conspiracy Theorizing
August 27, 2008, 4:01 pm
Filed under: CNET, in brief, online advertising | Tags: , , ,

Apparently Techcrunch launched their redesign yesterday evening, a full 12 hours before CNET’s redesign officially launched this morning.  Interesting timing…

The New CNET

The New Techcrunch

BREAKING: Brian Long Visibly Shaken by News of CBSi Grooming Standard
August 20, 2008, 4:56 pm
Filed under: in brief, random | Tags: , ,

Caption: Brian Long reacts to today’s news regarding CBSi’s grooming standard.  “I didn’t expect to be told by Sean Cullinane to ‘police my moustache’ in such a forceful manner,” said Brian Long after sobbing uncontrollably for over 25 minutes.   Brian, and all former CNET Networks employees, are expected to adhere to CBS’ grooming standard immediately.

August 19, 2008, 9:09 pm
Filed under: CNET, online advertising | Tags: , ,

As an astute commenter (probably this guy) has pointed out, the WordPress iPhone application has not led to increased posting volume. This shouldn’t surprise anyone. In fact, the only reason I’m writing something now is because I’ve managed to catch the attention of a large group of interested individuals who are clamoring for the sort of insight and analysis that can only be found here. These folks, that I am fortunate enough to work with, have decided that Geisenblog warrants its own corner of Facebook. How nice of them.  If you were ever curious about the embarrassing shit that I’ve contributed to the internet over the years, but were too lazy to Google my name, it’s now laid out on a nice, neat Facebook fan page.  We’ll see if this newfound attention will lead me to fulfill the promise laid out on that page to “educate and enlighten the general populace. Increase attendance at Dorrian’s. Dispute misconceptions put forth about The Upper East Side on Gossip Girl.”  Should be exciting…

CBS Acquires CNET
May 20, 2008, 5:26 pm
Filed under: CNET, online advertising | Tags: , ,

This past Thursday, when the news dropped, there was a strange sentiment here in NY. I’m sure the same was true for CNET HQ in SF. It’s hard to put a finger on it, but I think the best way to describe it would be that there was a sense of “nervous anticipation” throughout office. CNET’ers are excited to see what the future holds, but there’s also a bit of trepidation which I suppose is to be expected.

Overall, I think this is a positive move for both sides. CBS just bought itself an internet media company (where it previously had some successful, but dissociated components) and CNET’s shareholders made out pretty well. There was some grumbling from expected sources, but I haven’t seen anyone make a compelling case for why this was a bad move for CBS (or CNET).

Of course on a purely personal level, I’m very interested to see how this shakes out. More to come…